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In: Public Relations

Why Most Startups Don’t ‘Get’ Press
August 11, 2014

“I can’t tell you how many times we’ve met with early-stage companies, and they start by telling us their big vision….

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What is Content Marketing?
June 18, 2014

In the digital marketing world, 2014 has been pronounced the year of content marketing. Google’s latest Hummingbird update has digital marketing…

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What, Exactly, Does A Public Relations Agency Do?
June 7, 2014

As a Public Relations specialist, you probably get asked this question a lot. But have you figured out the perfect answer…

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10 Websites Offering Free Press Release Distribution
May 17, 2014

In a world of Search Engine Optimization and content marketing, press releases are still the bread and butter of public relations….

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2 Ways Public Relations Can Keep You Out Of Trouble
April 27, 2014

We don’t need to turn your head about public relations — after all, you’re already reading Breaking the Brand! But what…

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5 Key Words of Advice from the World’s Most Famous Customer Service Representative
April 26, 2014

Dos Equis may lay claim to The Most Interesting Man in the World, but it’s another brand that boasts the world’s…

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What Are the Most Mentioned Brands in Jay Z’s Songs? A Chart
October 17, 2013

In Lisa Robinson’s November story, “Jay Z Has the Room,” the rapper turned mogul opens up about his long résumé…

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